For over 10 years, Borrink Consulting has served as a Fractional CMO, or outsourced marketing group, responsible for managing and guiding business owners in their sales and marketing management. We take an “owner-first” approach, guiding the organization toward the most cost-effective use of their financial and human capital. We measure ROI on lead sources, salesperson performance, digital marketing expenditures and many other KPI’s important to the business.